Viral Marketing With Prepaid Legal and The Blastoff Network?

A Match Made In Heaven?

Why would a 38 year old NYSE company like Prepaid Legal Services, Inc hook up with a brand new internet start-up company like the Blastoff Network, the internet equivalent to a Home Shopping Network?

Let's Start With A Brief Review Of Prepaid Legal Services, Inc.

The inspiration behind the founding of this 38 year old NYSE company known as PrePaid Legal Services, Inc was a car wreck involving Harland Stonecipher back in 1969. While the other driver was determined to be the cause of the accident, she none-the-less initiated a frivalous lawsuit against Stonecipher that cost him thousands in self-defense legal fees.

Mr Stonecipher had car insurance and health insurance which covered all related expenses but the legal fees to defend himself from a baseless lawsuit which he ultimately won, were all put-of-pocket expenses for Stonecipher and left him nearly broke and searching for some type of legal coverage that would have minimized those expenses as well.

It was this experience that led him to found the company known today as Prepaid Legal Services, Inc., offering legal expense reimbursement services and today, Prepaid is listed on the NYSE and boasts 1.6 million members owning their Prepaid Legal membership plans and Identity Theft Shield, a unique and highly effective Identity Theft prevention and restoration program that is virtually unmatched in the marketplace!

So what is it that would inspire a unique and largely successful company like Pre-Paid Legal to combine forces with an internet startup like the BlastOff Network?

Perhaps A Closer Look At Blastoff Will Reaveal Why

The idea for the Blastoff Network came from William Rodgers, Scott Berman and Adam Smith whose combined vision it is to provide Blastoff members with a cash-back online shopping experience involving over four hundred internet merchants like iTunes, Macy, Southwest Airlines, Best-Buy and hundreds more. Blastoff members can build a network by inviting people to join them in the Blastoff experience where they too can share in savings and cash rebates from shopping online.

According to Mr. Harland Stonecipher, the CEO of PrePaid Legal, the marketing potential of a combined Blastoff Network and PrePaid Legal for what each company has to offer the consumer in the way of products and services. Touted as a marriage of Direct Selling and Viral Marketing, he believes the potential is huge for both companies.

The partnership of Prepaid Legal and the Blastoff Network provides Prepaid with a link on the Blastoff homepage advertising Prepaid's legal expense plan membership where anyone can sign up to become a member and owner of a Prepaid Legal membership plan.

Do Both Companies Count This As A Win?

It makes sense that both companies have the potential for significant market exposure as a result of the others marketing strategies. Combining direct sales with a viral marketing strategy could be all it takes to push Prepaid's membership totals beyond the 2 million member mark! Only time will tell though!

Pre-Paid Legal to further push sales of the legal membership beyond the 1.5

Show Me The Money!

The big question is this: Will this alliance between Prepaid and Blastoff generate any type of income for Prepaid reps, either passively or residually?

The real money will be made by savvy Prepaid Legal representatives who take advantage of the Blastoff website to drive traffic to it with the idea of exposing someone new to the PPL membership link and then following up with them to get them signed up as a new member. As always, the fortune is still in the followup!

Network Marketing'Already A Form Of Viral Marketing

The Network Marketing profession has always be one of hype and exaggeration my opinion. Not that hype and exaggeration are not present in other industries or businesses but they seem to be a staple in MLM. Sorting thru the hype and having some real down-to-earth expectations of the effects of viral marketing will go a long ways towards producing solid and lasting results with Prepaid Legal and the Blastoff Network.

For some thoughts on viral marketing, don't miss reading my recent article entitled: "Viral Marketing Puts MLM On Autopilot!" You can get to it from the link below'



Dan lives in Tucson, Arizona with his wife, Laura. They use Viral Marketing techniques as part of their Attraction Marketing System...to learn more about how to use Viral Marketing & Attraction Marketing Systems visit Dan & Laura